Judi Window

Judi Window  //  Manchester Girl; NH Granite State Ambassador; A Teacher, Speaker, Consultant, who loves working, living and eating all in one big yogic breath!

 
Feb 17 / 7:52am

Simon Sinek Shares the #1 Business Principle that Changes Everything (Video Interview)

WHY?
Good question...and one that I ask everyday, for everything I do...
During this 20+ minute video I thought about:

- NH Granite State Ambassadors (www.nhgsa.com) We started with Why,
followed by What & How. After 16 successful years I want to answer the
question "How do we measure success?"

- Zachary Window... It's inside of you, you just have to let it out!

- Casey Guild... You already know WHY....

- Whitney Tyson... You just remembered why.

- WMNF & my recent Social Media students... This IS Why...

Enjoy ~ ~ ~
http://liveyourlegend.net/simon-sinek-start-with-why-interview/


judiwindow@gmail.com
iPhone 603-785-9981
www.judiwindow.com

 
Jan 19 / 9:41am

You Can Not Have ME For Free Any Longer: SOPA & PIPA

Dear Media Producers:
In the "Golden Age" the 20th Century... I watch, I listened, I enjoyed, I encouraged my friends and family to watch, listen, and enjoy too....You received my marketing efforts for FREE! Today, I still watch, listen, enjoy and encourage my friends and family through sharing.... I still do this FREE of charge... promoting your products.

I pay hundreds of dollars for cable TV access. I pay to go to movies, I purchase music both via iTunes and in stores.... I would be HAPPY to pay a nominal fee to use a song in my "family" video or to use a clip of your movie for non-revenue producing enjoyment....AND CONTINUE TO FREELY PROMOTE YOUR INTELLECTUAL PROPERTY. I respect intellectual property...

BUT... if you continue to push me, to not let me be able to do this... I won't... I won't watch, I won't pay, I won't, I won't, I won't.... Believe it or not, I'd be happy doing Yoga in silence. I'll be happy to go for a walk or hike or go shopping (Nike still let's be BUY a shirt with THEIR LOGO on it!)....

http://www.ted.com/talks/defend_our_freedom_to_share_or_why_sopa_is_a_bad_idea.html

Ted

 
Jan 16 / 5:29am

...The New (And Chaotic) Frontier Of Business

Interesting business article! "The most valuable insight is that we
are, in a critical sense, in a time of chaos." ENJOY~
http://ow.ly/1DNXea

Sent from judiwindow's iPad
judiwindow@gmail.com
iPhone 603-785-9981
www.judiwindow.com

 
Nov 17 / 6:52pm

Mindful Rituals May My Day

Mindful steps, regardless of what they are, make your day better. They are not difficult to do, but are difficult to keep doing. When you can, even in bits and pieces, try to incorporate them into your day, week, life. You will feel the change immediately!

----Enjoy the read----

9 Mindfulness Rituals to Make Your Day Better

“Smile, breathe and go slowly.” - Thich Nhat Hanh, Zen Buddhist monk

Post written by Leo Babauta.

Are you simply moving through your day, without fully living?

I did this for many years. It was as if life were just passing by, and I was waiting for something to happen. I always felt like I was preparing for something later.

But today isn’t preparation for tomorrow. Today’s the main event.

Fully live today by being mindful. . . http://zenhabits.net/ritual

Judi Window
www.judiwindow.com

 
Sep 20 / 3:00pm

A Virtual Visit of the NH Tourism Booth at The Big E

 A virtual tour video screen captured from a Google+ Hangout on September 20, 2011
 
Sep 20 / 2:52pm

I Love my TUT... A Note from the Universe

TUT... A Note from the Universe
To: judiwindow@gmail.com

It's funny, Judi, but the more proficient one becomes at navigating the ship of their dreams, the more they leave the navigating to me (and the smoother the sailing).

And vice versa - the more they leave the navigating to me, the more proficient they become.

Your nautical wheeler -
    The Universe


 
Jul 24 / 9:19am

Norway Tastes Terrorism

Being a member of the greater Tourism Industry, I respect Dr. Tarlow's broad, "stand-ready" approach. The Norway tragedy is a reminder to be sure your plans are in place, to be sure your state and city meet regularly to talk about the "what if" scenarios. Each time terrorism strikes, it is a call to action for us to refocus our plans.

Judi Window
www.judiwindow.com

~ ~ I hope you find this article as interesting as I do ~ ~

Norway terror attacks not aimed at the travel or hotel industry

Norway Tastes Terrorism

By Dr. Peter E. Tarlow, President of Tourism & More , special to eTN | Jul 23, 2011

Traditionally Norway has prided itself on being a place where nothing happens. Tucked away in a northern corner of Europe, Norwegians have been in the enviable position of watching others deal with mega acts of violence and even being able to pass judgment on the way others have handled acts of terrorism. Tourists know Norway for being the land of the Midnight sun and as the home of the Nobel Peace Prize. That idyllic picture, however, changed on July 22, 2011 when terror struck not only the Norwegian capital, but like a dagger to the heart, at a summer camp filled with youngsters. Needless to say, the whole world mourns with the people of Norway and the parents, families and friends of all those who have lost a loved one.

The total story of what happened in Norway will not become known for some time. Likewise it will take a while to determine what mistakes, if any, Norwegian policy makers may have committed, tourism officials need to start to examine the impact of this newest tragedy on the world's travel and tourism industry.

From a tourism perspective, the one piece of "good news" is that the terror attacks were not aimed specifically at the travel or hotel industry.

Unless Norway is hit with a series of new attacks tourism and travel professionals should expect that the long- term economic impact on the travel and tourism will be similar to attacks in London and Madrid. The victims' families of course will suffer forever. However, many travelers may tend to see this incident as an isolated case rather than as a pattern. As other news stories develop, if this incident holds true to form, then we can expect that this tragedy will move to the recesses of recent history. On the other hand each act of mega-violence makes travel appear to be a little less safe and risk-adverse travelers may suffer from a worldwide cumulative sense of travel unease. Furthermore, each act of terrorism ups the security precautions and these precautions tend to make the travel and tourism in some people's eyes less appealing. read more...

 
Jun 26 / 7:46am

5 lessons every business should learn from MySpace's spectacular collapse.

Quick thoughts...
This is a great life-lesson article for both business and personal integrity.
Run your business as if your life depends on it!

--- Enjoy the read & the lessons learned! ---

The Social Path

Myspace today

This week's must-read for all digital professionals is Bloomberg Businessweek's exhaustive and fascinating look back on the collapse of MySpace.

While it's compelling as a singular case study, "The Rise and Inglorious Fall of Myspace" also offers many hard-learned lessons for any business trying to build a strong future online.

Here are five takeaways that jumped out at me, followed by the relevant excerpts from the article:

1. Don't let good traffic numbers cloud your ability to spot serious structural problems.

The troubles at Myspace hardly went unnoticed by its corporate owners. But the site's continued success muted any alarms that the social media network was on an unstable path. "When you're growing at 300,000 users a day," says (former head of MySpace marketing and content Sean) Gold, "it's hard to imagine that you're doing anything wrong."

2. Don’t try to do it all in-house.

While Facebook focused on creating a robust platform that allowed outside developers to build new applications, Myspace did everything itself. "We tried to create every feature in the world and said, 'O.K., we can do it, why should we let a third party do it?'" says (MySpace co-founder Chris) DeWolfe. "We should have picked 5 to 10 key features that we totally focused on and let other people innovate on everything else."

Businessweek myspace
3. Be careful what you build on.

Part of the reason Myspace struggled to keep up with emerging technology companies was its site architecture. DeWolfe says that when he and Anderson conceived of Myspace, speed to market was essential. Friendster knockoffs were popping up everywhere. Myspace's founders decided to build the site using ColdFusion, a simplistic programming language. "ColdFusion, even back then, in the engineering world, was thought to be a sort of Mickey Mouse type of technology," says DeWolfe. "But it was so easy to use that we could just crank it out quickly. We blew out Friendster. We blew out Tribe.net. We blew out everyone."

They also created what DeWolfe calls "technology debt." By 2005 the site had outgrown ColdFusion. At that point it was too late to switch over to the open-source-code software favored by developers; changing would have delayed the site for a year or two just as it was exploding in popularity. The easiest move, says DeWolfe, was to switch to .NET, a software framework created by Microsoft.

"Using .NET is like Fred Flintstone building a database," says David Siminoff, whose company owns the dating website JDate, which struggled with a similar platform issue. "The flexibility is minimal. It is hated by the developer community."

4. Don’t let short-term greed lead you into making poor long-term revenue decisions.

Part of his challenge, DeWolfe says, was the pressure to monetize the site. While developers at Facebook, Tumblr, and Twitter—startups backed by venture capital—were more free to design their products without the immediate pressure of advertising goals, Myspace managers had to hit quarterly revenue targets.
That pressure increased dramatically in the summer of 2006, when Google paid $300 million a year for three years to be the exclusive search-engine provider on Myspace on the condition that the social network hit a series of escalating traffic numbers. In retrospect, DeWolfe says, the imperative to monetize the site stunted its evolution: "When we did the Google deal, we basically doubled the ads on our site," making it more cluttered. The size, quality, and placement of ads became another source of tension with News Corp., according to DeWolfe and another executive.
"Remember the rotten teeth ad?" DeWolfe says. "And the weight-loss ads that would show a stomach bulging over a pair of pants?"

5. When it comes to features , don’t sacrifice quality for quantity.

Another recurring problem is that there was not enough of a culture at Myspace of testing, measuring, and iterating. New products were often buggy, making the site slow and difficult to navigate. "Myspace went too wide and not deep enough in its product development," Gold says. "We went with a lot of products that were shallow and not the best products in the world."

This final point is one that Facebook should spend a good long time considering. Over the past year, Facebook has launched a flurry of new features, often with little motivation beyond keeping pace with offerings from competitors like Groupon and Foursquare. But while these services continue to evolve their core products, Facebook spreads itself increasingly thin and offers relatively little support or improvement after launching additions.

Facebook has clearly built itself on a far more sturdy foundation than MySpace, but the revelations of this week's article show that it's not one sudden blow that crumbles a monolith; it's the failure to spot all the little stress fractures that form along the way.

David Griner is the Director of Digital Content for Luckie and Company and contributing editor for Adweek’s blog, AdFreak.com. You can reach him by e-mail or on Twitter.

Photo credit: Mookie on Flickr.

 

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Jun 19 / 6:32am

The Importance of Twitter Lists

I have been talking about the importance of Twitter Lists in my "Advanced Social Media" class at Nackey Loeb School of Communication. Now my virtual mentor, Ed Dale reiterates what I've been talking about!

Judi Window
www.judiwindow.com
603-621-0638 (home/office)
603-785-9981 (iPhone)

 
Apr 17 / 6:47am

Social Media Today's take on how to use Social Media - Say it with Me: 'Social Media is Part of Marketing'

Although I disagree with the way the author of this post quickly
jumped to Social Media to post a negative experience (not 'my'
nature), I do agree that Social Media is simply a tool for brands
(whether personal or business) to use to enhance specific marketing
campaigns and ideas. It is not the end-all, and for most, Social Media
should not be your exclusive tool....

Social Media can be used to simply communicate, to market, to spread
and receive knowledge, to get to know somebody, or to become more
familiarized with a company and/or product. In my training classes I
talk about choosing the right tools for the job. Are you building a
house? Are you drilling a hole? What size, what shape? Before you
choose (commit to) your tools, you need to think about the
basics...what is it you want/need to accomplish?

A plan is important to the success of your goal(s). Your plan need not
be formal or written down for that matter. It does need to be
thoughtful. It needs to bring together key elements of your strategy.
Who are you? What is important to you? What do you offer? [I believe
this last one, "what do you offer" is most important.] No matter what
type of business you are in, no matter what 'tribe' or group you
belong to, the way to find the most success in whatever you do in life
is to identify what you have to give others. Once you find the answer
to that question...the rest, including Social Media, will flow easily!

What do you have to offer others?

~ ~ Enjoy the article ~ ~
http://socialmediatoday.com/wenbryant/286880/say-it-me-social-media-part-mark...


Sent from judiwindow's iPad
judiwindow@gmail.com
iPhone 603-785-9981
www.judiwindow.com